Podcast Builder Club
Podcast Builder Club

Episode 6 · 1 year ago

Should I Put My Podcast on YouTube?

ABOUT THIS EPISODE

Putting your podcast on YouTube can sound daunting but in reality it’s easier than you think. If you want more people to find your show and connect with your content, Travis explains 3 reasons why YouTube is the perfect place for your podcast and how to make the most of the recording equipment you don’t even know you have!

In this episode, Travis shares…

  • Why video is more powerful than just a static image with audio
  • 3 Reasons to put your podcast on YouTube: Searchability, visual representations, “NonPodcast People”
  • How to use YouTube’s predictive search for episode ideas
  • Suggestions for how to record videos for your podcast

Memorable Quotes:

  • “If they’re not on an app, they’re not going to be able to find you if that’s the only place you are.”
  • “Part of podcasting and growing your audience is creating your own community.”

Links to resources:

Shure MOTIV Video App

Zoom

Ecamm Live

StreamYard

Go to Facebook.com/poddecks to join the Podcast Posse!

Go to https://www.poddecks.com/ to give your interviews a unique twist!

Hey have youve been wondering if youshould put your pod cast on you tube, I'm going to tell you three reasons whyyou absolutely need to be doing that right now and how easy it could be toactually do it. Starting a podcast is easy. A growing an audience can be hard podcastros face, so many challengesthat can make them want to quit. So I'm here to help them stay in the game. This is podcast ther, so Tom Asks I see a lot of podcastersputting their podcast on you tub. Should I be putting my podcasts on youto now. The answer to this is an absolutely one thousand percent. Yes,but there's a couple of things I want to share with you on how to do it.There are some podcast hosts that will allow you to just add your audio with astatic image to you tube, which can be cool, but it's not as effective asactually having some video like this...

...okay and having video like this withyour pot cast, isn't as complicated as you may think. You can pretty much getaway with it with a couple of free tools which ill share with you in a fewminutes. Okay, but the three reasons that you need to put your podcast onyou tube number one is going to be you tube is the second largest searchengine in the world. Second, not only to Google and if you're living underIraq for the last ten years, Google owns you tube okay, so the two topplaces that people are searching for things you want to be in that worldpeople are searching for things every day like how to fix their garbagedisposal or, what's the best camera to use for you tube things like that. Soif people are searching for things that you're sharing tips and tricks or sometype of trending topic and they're, not searching for it in a PODCAST APP butthey're searching for it in Google or...

...ou tube, you are going to start to rankfor those and get exposure. Okay. So if you've ever seen any of my other videoson you tube, you can actually use you tubes, predictive search to createpodcast episodes by starting a question like how do I fix my and then seethey'll give you ten things that people have searched for so actually show youwhat people are looking to fix? Okay. So if you had Mr Fixetpodcast, youcould literally type that phrase in and make an episode for all the things thatpeople have already searched. For that way. You'll know people are looking forit. Okay, now, a lot of potcast hosts are goingTa. Actually, just like give you the option to throw your audio up therewith a static image which is cool, but it's not as effective as actuallyhaving video, okay, 'cause. The second reason I wanted to tell you that youneed to be on you tube is that people engage with faces now. POTCASTS arecool because they're frictionless, I can listen to them in the gym. I I canlisten to them anywhere, I'm doing but...

...there's no video element. Now humanbeings are very visual creatures, so we actually look for faces and everythingwe see have you ever looked at a tree and you s like hey. I see that face, oryou see a cloud and go hey. That's a face well or the face on the moon right.There's a man on the moon. It's because we are programmed to look for faces. Sowhen your face is attached, your podcast or there's some visualrepresentation of you. People are going to be more engagedwith it. You Know Joe Rogan. The number one pod cast in the universe obviouslyhas video on Ou tube and people like to consume his content by watching him.Okay, as opposed to people like me, who are just listening so you're, going Tawant to figure out how you can do something similar to this, where you're,podcasting and you're talking to the camera and engaging people through avisual ce such as your face. Okay. So...

...the number three reason that you shouldbe on you tub is because there's still a lot of people that are non podcastpeople. Okay, what does that mean people that aren't using podcast appsyet or people that are not considering using podcast platforms to consumecontent Oky, so Yu too's going to be the place that people also listen inmusic you'd? Be surprised how many people just go to you tube to listen tomusic? Okay. Now, if they're listening to music and they're, not using a musicapplike spotify, they may not be using a pod cast APP okay, so by being in aplace where people are actively listening or searching for answers tothings, you're going to double the chances that you're going to get thatexposure. Okay, if they're not on a nap they're, not going to be able to findyou. If that's the only place you are so searchability non podcasters and visualrepresentations are the three reasons...

...that you should definitely be puttingyour pod casts on you tube. This pod cast right now is on you too, and thereason for that is I because I want you to see how excited I am. You can hearhow excited I am and you can see how excited I am about helping podcastersand it's very important to connect with you and you to see who I am becausepart of podcasting and growing an audience is creating your own community.Your own raving fan base okay, so you want to put yourself out there and letpeople see how magnetic you are and get to know you, okay, so you might bethinking. Oh Man, pot, gassing's, already kindo hard for me. Now I haveto put a video element to it. Okay, so listen you don't need to run out andbuy a camera. You probably actually already have a camera, but H. Actually,you do have a camera. It's on your phone, okay, so what you can do is justput the video functionality on your phone or you can download the there'san APP. I love called these sure motive.

Video APP allows you to record up tofour K video with your phone kind of depends on which phone you have, butyou can record your podcast on your phone, make sure you're doinghorizontal video, but you can record your podcast video straight from yourphone Okayyou, don't need to buy a DSLR or some giant camera rig andovercomplicated. Now there is also a built in camera in your laptop orcomputer, so you coan just simply load up zoom and start the video and recordyour podcast and then put your audio with the video to make it a videopodcast or, if you're doing interviews, hopefully you're, recording the videoportion already so you're already going to be able to have that side by side.Interview. Look to your podcasts. Okay! Now, there's also other software. I usethat. I really love like Ecam or streamyard that are going to allow youto broadcast as well as record that broadcast, and you can simply justrepurpose that and put it on you tube.

You don't have to get crazy into theweeds with editing. You can just put up a little bumper and put your video onand make sure that your title represents what you're talking about,for instance, if you're going to tell people what the best pair of scissorsin the world is you're going to have to make sure that that title says what'sthe best pair of scissors in the world, so people when they search for it, aregoing to be able to find it. So those are the three reasons you should beputting your podcast on you too. I hope that was helpful. If you have anyquestions about how to put your pot cast on you tube come AP below I loveto help you out. This is called podcast therapy for reason, because I want tohelp you figure out how to keep your head in the game. Remember you're! Onlyone episode away from your next download see you guys in the nextepisode thanks for listening. If you enjoyedthis episode, the number one thing you could do to help is to subscribe rateand review this codcast or, if you know...

...another podcast who may be strugglingand needs a little bit of Hodicast Therbe, just click that sheer buttonand shear it with the podcaster. You love the most I'll, see Ya in the nextepisode.

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